Using strategy and communications to create opportunities
From RevOps Restructuring to Lead Generation and Investment Attraction, we're your partner in realizing extraordinary outcomes.
National Consumer Electronics Retailer - B2B and Enterprise
The sales team underwent a strategic restructuring, incorporating a streamlined organizational structure and optimized processes. A robust CRM system was implemented to enhance pipeline management and facilitate data-driven decision-making. Additionally, a comprehensive lead generation process was developed and executed, resulting in a more efficient and effective approach to identifying and nurturing potential customers. These strategic initiatives collectively contributed to a 40% increase in annual revenue. Furthermore, the team successfully diversified revenue streams through the development of new sales channels and business lines, positioning the company for sustained growth and expansion.
National Maintenance Supplies Distributer - Hospitality
The Client effectively generated leads by showcasing its extensive product offerings and industry expertise. Strategies included targeted digital and social media campaigns to nurture leads and provide information about the company's products and services, such as product catalogs, case studies, and special offers. Additionally, hosting webinars on industry topics and participating in trade shows allowed The Client to demonstrate its expertise, educate potential customers, and build relationships. An inside sales team worked to develop customer relationships. By combining these strategies, The Client successfully built brand awareness, drove customer engagement, and increased sales within its target markets.
China Fund Raising - Manufacturing and R&D
We successfully facilitated a strategic partnership between Canadian manufacturing and R&D companies based in Vancouver and Toronto and manufacturers in Dongguan, China. This collaboration aimed to raise investment capital to support these Canadian companies' innovation initiatives within the transportation, software, and hospitality industries. To ensure a seamless transaction, we collaborated with international business valuators, legal counsel, and trade facilitators, including the Canda China Business Council.
We successfully secured investment capital for Canadian companies, enabling them to grow their operations and strengthen their market positions.
About the Company
Archerfish Insights is a dynamic sales performance company founded in 2006. We specialize in helping businesses generate leads, acquire new customers, and maximize revenue. With a proven track record of success and a deep understanding of the sales landscape, Archerfish Insights provides a strategic approach to B2B sales success.
Our comprehensive suite of services includes:
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Market Strategy: Developing effective market positioning and target audience identification.
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Process Design: Optimizing sales operations for efficiency and productivity.
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Performance Optimization: Leveraging data-driven insights to drive results.
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Enablement and Automation: Equipping sales teams with the tools and training they need to succeed.
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Investment Attraction and Fundraising: Developing compelling investment pitches, identifying potential investors, and facilitating successful fundraising campaigns.
What's an Archerfish?
The Archerfish is a neat little fish that hunts on land. It's able to find opportunities where others can't. It perfects this with persistence, practice, and process. That inspires us and we commit to doing the same for our clients.
Since 2006, Archerfish Insights has been a strategic ally, connecting clients with the partners, customers, and investments they need to succeed.
Ready to Start?
